We believe that creatives shouldn’t be painted with one brush stroke. The whole, starving artist image is overrated and it needs to be nipped in the bud (or wherever it has settled now). This is why we started this digital magazine that focuses on us creatives. However, instead of indulging the negative images and the overconfident artists that got us here we aim to sell creatives as professionals. At the end of the day, that’s what we aim to be. GETZ is a publication that aims to raise awareness about local creatives that do their own thing and excel.